Benefits of promotional items
Can be targeted to a variety of audiences
Ensures long-term message promotion
Audiences tend to keep printed items
Can be personalised by message, audience category or context
Creates brand awareness
When is it important to offer promotional items?
• At an official event, to promote a campaign or a brand
• When launching a product or concept
• When you want to build customer/employee loyalty
• At trade fairs or exhibitions
Multimedia promotional products
Hostess equipment and masksS
Advantages of using mascots
Both mascots and hostesses are an effective way for a brand to express its personality.
Characters usually reflect the brand’s main characteristic, which they express quickly and effectively.
The brand becomes memorable and recognisable
They can represent the voice and personality of a brand
Create an emotion